Wednesday, November 19, 2008

:The Straits Times Front PageImage via WikipediaRecently, it has seemed like not a day has gone by without an article appearing in my reader about the imminent death of newspapers. The Inquisitr has provided great coverage of the warning signs of print's decline, prompting Duncan Riley to change his forecast of broadcast television, as the first heritage media medium to fall, to print newspapers instead. Even media mogul Rupert Murdoch has made known his opinion that newspapers will shift from their physical format to the web, becoming 'news brands' instead of 'news papers'. The American Press Institute has certainly recognised the pressing need for change, with its closed door session last Thursday on the revival of the newspaper business. The crowning cherry must be Six Apart's offer of free Typepad blogs to professional bloggers and journalists who fear their jobs may be in jeopardy.

The reasons for the decline mostly have to do with the competition of the widespread accessibility, low costs and rapid production of the online medium, leading to a dearth of advertising for print. By now, it's common knowledge that the Christian Science Monitor will be making the complete transition online cum April 2009 and that the New York Times is in trouble, so how are Singapore's newspapers doing?

For those not familiar with Singapore's newspapers, our major publishing house, Singapore Press Holdings (SPH), produces its flagship paper of The Straits Times with local, world and lifestyle coverage. It also publishes mypaper, a biligual broadsheet that is distributed free. mypaper's freesheet competitor, Today, is published by Mediacorp, our major media company (starting to see a trend here?). Although there are certain indications that the newspapers are having to work hard to maintain their relevancy, I think it's going to take quite a while longer before the physical medium becomes less of a contender here.

Singapore's ageing population is one major factor. According to a government report, 'the first batch of post-war baby boomers will reach 65 years of age by 2012'. By 2030, one out of every five Singaporeans will have hit 65 or above. Which means that we have quite a few of the middle and upper-middle-aged in our midst, who grew up with news in print. Not enough babies are being born for the more web-savvy youth population to be as significant. A look around any coffee shop will attest to this truth - elderly ah peks (uncles) and ah mas (aunties) sit around, enjoying their copy of the paper along with a steaming mug of kopi (coffee). As demand continues, advertising will hence probably stay with the physical papers for some time more.

We also have few other alternatives for local coverage and in-depth analysis of local developments, at least not that the average man on the street is aware of. Considering that hyperlocal journalism seems to be one of the main suggestions made for newspapers to persist, such content could be a strong reason for people to continue picking up the paper. The few news sources also means that demand and revenue will not be diluted across a number of different content-providers.

There have been signs that Singapore's newspapers are feeling some of the pressure to stay relevant and economically viable, like The Straits Times' recent price increase and redesign of its print version and online platform. On the whole though, it seems likely that print's retreat will not come as soon as generally predicted. Perhaps this is generally true of small markets, with reliable local reporting. If you live in a similarly small economy, how long do you think print newspapers are going to last there?

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Monday, November 17, 2008

A crowd leaves the Vienna/Fairfax-GMU station ...Image via WikipediaThe impact of the internet tends to remind me of something a certain wise Jedi once sensed - a million voices crying out. But certainly not in terror. On the contrary, the internet has made it possible for anyone to be a producer or creator and have an access to an audience not previously possible.

However, it is no secret that just as with every other platform or marketplace in society, some have more influence than others. In social media, blogs like ReadWriteWeb and Mashable, and individuals such as Robert Scoble and Jason Calacanis have a certain credibility, not to mention a good dose of likeability, that gives them reach. This was recently driven home for me by Louis Gray's plug for this small and relatively young blog, which drove unprecedented pageviews and increases in subscriptions. (On that note, a warm welcome to all new readers and subscribers; please feel free to engage and comment as much as possible - I enjoy hearing your views! Although I aim to update this blog on a regular basis, other commitments may interfere occasionally. At such times I suggest checking my twitter and/or friendfeed for my latest activity, to say hello or even to bug me to update.)

'But What About Us' (twitter account) - a statement of sorts meant to represent the majority - recognises this distribution of influence, thanking movers and shakers for sharing their 'information', 'secrets', 'tips', 'lifestyles', 'insights', 'methodologies', 'opinions' and 'mindsets'. But it offers up the quandary of 'inferior products [being] propelled into the depths of web stardom by social media giants' while superior alternatives by 'us' languish because of 'our' lesser connections or cash. It asks for a targeted response from these 'giants' on what can be done by those 'without connections, without massive follower-bases, and without significant amounts of cash', citing Gary Vaynerchuk's recent video on attracting advertisers as a good example.

The internet has created a kind of democratic marketplace, produced by the people for the people. The question is - is meritocracy also a priority of the internet? Theoretically, the 'wisdom of the crowd' should see the cream rising to the surface, but with so many products and so much information out there, we're coming to rely more on thought leaders as human filters. How much do they see their role as being about bringing the best to the fore, and how much about just covering products with significant buzz and capital?

In a sense the concern of 'But What About Us' comes back to the horror of those millions of voices being 'suddenly silenced' and the masses unwittingly adopting subpar experiences as a result. What do you think about meritocracy on the web? How about 'But What About Us''s purported representation of the majority - is its appeal for help for the everyman one that you feel urgently needs to be addressed?

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Sunday, November 9, 2008

IM Just Got Interesting

Image by jidnet via FlickrIM has never been that big of a deal for me. Most of my friends have been using MSN Messenger since they first got on the internet, and have never left. That was chat for me - a critical mass sitting on one client, with IM not seeming to offer up much functionality besides. The only other place my friends would perhaps consider chatting would be Facebook following the launch of its IM product. Unlike many others on the internet, barely any of my chat contacts used GTalk, despite having gmail accounts.

However, the introduction of Friendfeed's capability to be received and interacted with via IM a couple of days ago piqued my curiosity (cyjy in the blog announcement's example screenshot is me - how rad is that!). It has the very handy option of alerting you when your items are commented on, which though sadly is not likely for me at this point in time, is something I like to stay abreast of. Besides this, new feed items can be IMed directly to you, with the possibilities of viewing only posts, posts and friends' comments, or posts and everyone's comments. I tried it out and enjoyed the ability to comment and like items via IM shortcuts. As Friendfeed connected with my GTalk account, initially I used iChat; since MSN was my main chat client, I decided to finally try out one of those cross-IM clients. I downloaded Adium, and was delighted to discover that Facebook Chat was supported as well. In a matter of minutes, my GTalk, MSN and Facebook chat contacts had been imported. I even downloaded the Skype plug-in for Adium to ensure that that my few contacts there were not left out.

The only thing that remained, in terms of my communication utilities, was Twitter. Although Twitter suspended its IM function earlier this year, Jesse Stay is hopeful that the XMPP stream, which allows Twitter to be received and updated via GTalk and other Jabber accounts, will be made available by Thanksgiving this year. In the meantime, I added's jabber bot as one of my contacts. Presently it only allows for Twitter to be updated via IM, but the developer is 'thinking hard' about how best to allow tweets to be received.

Although it was announced in May that Facebook Chat would soon, too, be XMPP-compliant, little seems to have been heard about that since. Regardless, clients like Adium (Mac only) and Digsby (Windows only) have managed to integrate it. If and when XMPP-compliant Facebook Chat and Twitter's XMPP stream are released, it could only mean more growth for chat, especially for services like Meebo. Its 'Community IM' partnerships provide XMPP/Jabber IM for web communities, which would then be able to integrate with Facebook Chat.

I'm really enjoying receiving my latest Friendfeed items via Adium, with each item appearing briefly as a lovely growl notification at the upper right-hand corner of my screen. To my mind, chat platforms used to be segregated one-trick ponies. With these recent revelations, I'm actually actively rooting for Twitter in my IM.

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Thursday, November 6, 2008

The November issue of 'First' hit the stands a couple of days ago, bringing with it goodies to celebrate its latest milestone - the 6th anniversary of its inaugural issue. One side of its regular fold-out poster is covered in the covers of its past few years (the other side is the Indiana Jones and the Kingdom of the Crystal Skull DVD poster - I guess they knew that not too many people would want to display that...), while a cardboard tear-out makes for a DIY popcorn box/kachang puteh container. I was shocked, actually, to see the 'Six Years' boast on its cover, and had to do a double-take. It seemed like just yesterday that I was seeing the first issue of First with its cover of the then precocious Harry Potter, when in reality that was all of 6 years ago (this must be something like watching your child grow up).

For those unfamiliar with 'First', it touts itself as 'asia's premier movie magazine' and looks kind of like UK's 'Empire'. When it debuted, it nicely met a need in the publishing landscape in Singapore, that had otherwise only seen the usual weekly entertainment mags and newspaper review columns. It's a magazine for movie buffs by people who genuinely get excited (and know something) about movies, and it shows. In addition to reviews that are not afraid to gush and which guard against over-intellectualisation, it's seen its share of features over the years. Some of these have been nicely sustained - like the monthly poking around at a reader's home theatre, while others have not been as successful - one of my favourites is a very funny and quirky section that culled suggestions from readers on mash-ups of various movies. It also made the transition from a somewhat 'niche' publication to one more mainstream with its acquisition in 2005 by Singapore Press Holdings (SPH), Singapore's largest newspaper/magazine publisher.

For an idea of 'First''s comic and irreverent tone, one need look no further than its own nostalgic look back over its six years. Its first birthday is the only anniversary that is conspicuously noted (Neo was on the cover because he was the 'One', geddit?); otherwise the main events that the team seem to value would be their experiments with twin covers, dual covers and a lenticular cover (don't ask). Self-mocking and confessed geeks (recent references made include one to their Kim Possible fan art) , the 'First' team yet somehow manages to score exclusives with a number of the hottest stars in Hollywood.

'First' holds a special place in my heart because it was to it that my only letter to a magazine was written, and published. Not only that, but when I visited its office to collect the goodies promised for a featured letter, I saw an amazing workplace environment crammed to the hilt with movie freebies and posters, where people actually were surrounded by and worked with what they loved. That was before the takeover by SPH, so I'm not sure if it's still the same, but that vision of workplace heaven has stayed with me ever since.

Recently I was thrilled to notice that the 'First' website was finally up and running. While scanty compared to some overseas magazines, it's not bad for a local publication. My birthday wish for it, though, is that it would use the site, and its magazine, to increase reader engagement. That cherished section of mine that published readers' letters has been long-scrapped, and the contact email tucked away in tiny font in the dense column of its team credits. While engagement via twitter ala CNN would perhaps be a bit ambitious, it would be nice to see one of my favourite magazines lead the field in Singapore in updating what it means to be a publication in the new media age. In tone and in presentation, it's always scoffed at the stuffiness of its local peers, so why not open up even more and converse with the readers? A starting point might be a Facebook Page, or a regularly updated blog. Who knows, in listening it might just find a larger readership in Asia, and even beyond.

Do you have any favourite publications that you wish were online more? Do you think it would be wise for them to expand their engagement online, or would that just put them into unnecessary competition with blogs in their field?

Photo Credit: First Movie

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Thursday, October 30, 2008

Viewzi - New View Mix prototypeImage by Travis Isaacs via Flickr Search has become such a common part of our everyday lives that google is well on its way to becoming a verb. I use the search box built into my browser as frequently as the next person, and am well accustomed to the no frills google search results. Which is all well and good, but I never thought that search could be fun - until I encountered Viewzi.

Viewzi is a visual search engine that launched to the public around June this year. Currently, it offers 18 possible views of search results: the celebrity photo view, song view, album view, web screenshot view, simple text view, power grid view, google timeline view, site information view, photo tag cloud, video x3 view, photo view, 4 sources view, weather view, viewzi news view, amazon book view, everyday shopping view, recipe view and techcrunch view. According to its wikipedia page, there are still more to come including a celebrity gossip view, facebook events view and movie view (which I would love)!

Each view draws from a number of relevant services or search engines e.g. the photo view presents results from flickr and smugmug. Though all the views are made available when a search is performed, their order is determined by how relevant they are. For example, if I were to search for 'britney spears', the celebrity photo view and the song view would be the first options in line.

Huge emphasis is placed on providing novel and seamless visual experiences, making search results really enjoyable to browse. One of my favourite views is the photo tag cloud, which presents photos and tags related to the search in a 3d cloud which can be further manipulated and explored. Even the so-called simple text view's results include small screenshots of the sites which are magnified when hovered over. If you create an account with viewzi, views can even be bookmarked and rated, allowing for handy access and personalised recommendations.

It makes sense to break down the diversity of the products available on the web today into their different types and enable these to be searchable. We've seen google move in this direction with its range of search services, from images and videos to blogs and maps. Viewzi takes this concept and adds its own twist to it, presenting each type of product in ways that flatter them best. Although the sources of content for some of Viewzi's views are handpicked and hence limited, it's a pretty good bet for what you'd most probably be looking for. Although it won't replace my trusty google search, it'll serve as a good complement. If anything can offer me such fresh perspectives (quite literally) on the information that populates my virtual home as well as Viewzi can, I'll take it!

Do you know of any services that offer you a fresh take on our everyday internet activities such as search? What do you think of Viewzi? Let me know in the comments!

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Wednesday, October 29, 2008

An early MTV station IDImage via WikipediaThe new music video site that MTV debuted a couple of days ago has so far gotten positive reviews all around, and I can see why. It features a large library of videos that reaches deep into its archives, which should prove to be a hit both with my dad and my friends alike. Its clean homepage simply features three columns of 'Most Viewed', 'Top Rated' and 'Vintage Videos'.'s social network extends to the new site - logging in will allow you to rate or comment on the videos. Videos can also be linked to and embedded.

But what seems to be most noteworthy about this site is its explanation for the stark absence of ads - it's not setting itself up to be visited. Peter Kafka of MediaMemo reports that according to spokesman Tom Biro, the site is meant to serve as a "sort of white-label archive" that MTV Networks and others can draw from to build other sites.

This is interesting to me - so far I haven't heard of any other website that so blatantly positions itself as a source for website material, and little else. Especially when the social features are already present and well-integrated (judging by the stream of current viewers on the homepage, quite a few new users have signed up since the site rolled out). Though odd, it also seems like a smart move at a time when major American television networks and their affiliates like seem to be 'getting it' and releasing more content online. Making original content available for free not only lays the foundation for MTV's future online projects, but is also great for branding. Additionally, by allowing all and sundry to use the videos as material for their own sites, MTV may generate huge viral effects in the future, especially considering that 6 of the videos in Youtube's Top 10 popular videos are professionally-produced music videos.

I sure hope that this is a sign of 'big media' getting with the times and loosening their grip on content. In the meantime, here's a video to reassure them - video didn't kill the radio star and if they give their content wings, neither will the internet kill them.

Tuesday, October 28, 2008

information flow @google 5Image by info_aesthetics via FlickrIn my last post, I talked about the new always on, always available paradigm of news media. In this one, I'll share my primary ways of managing the crazy information flow. I've broken these down into three simple (and loose!) categories: filtering by machine, by man and by a combination of man and machine.

1. By Machine: Aide RSS

Aide RSS has to be my tool of choice for immediately sussing out which news items are the most buzz worthy. Aide RSS assigns a ranking to each story, computed by a secret formula which is meant to measure relevancy and reaction. This quickly enables you to see what is 'Good', 'Great' or 'Best' and filter accordingly. I use the Aide RSS Firefox plugin that integrates with Google Reader, and have found the rankings to be really accurate. A fun and useful (or masochistic, depending on your personality) thing to do is to subscribe to your blog in an Aide RSS-enabled reader for an instant sense of how much buzz each post generates.

2. By Man: Thought Leaders' Shared Items and Most Shared Items

The Google Reader shared items of thought leaders and like-minded individuals help to further highlight items of interest. For those interested in social media, Louis Gray and Robert Scoble actively promote deserving work across small and large blogs alike, and are good people to follow for starters.

There are a number of ways to follow someone's shares without adding them as a friend on g chat or gmail - the Firefox plugin Feedly is one, or simply subscribing to the Friendfeed generated feed of their G Reader shared items is another. If you like, my shared items can be followed here or on Feedly under CassY.

Another way to harness the G Reader shared love is to subscribe to the most shared items of such sites as RSSmeme and ReadBurner. In general, I find ReadBurner to be more tech-centric while RSSmeme has a broader overview. These sites act as a kind of social news aggregator, counting shares as votes. Beware though of the stream of awesomeness that this will unleash. I place these feeds under the category 'news', and find that skimming the headlines gives me a good sense of the current zeitgeist. If you have a bit more time and would like to read these items, I find Feedly to be preferable to G Reader, as a lot of the items are just headlines, not full feeds, and Feedly can bring the site up immediately in a pop-up box which is a lot faster than clicking through to the actual site.

3. By Man and Machine: Friendfeed and Social Median

The previous two methods should already expose you to the most essential items, but a concluding check on services like Friendfeed and Social Median surfaces anything significant that fell through the cracks. These sites harness what I like to call a combination of 'man and machine'. Feeds can be plugged in, but at the end of the day, it's humans that determine what rises to the top. Friendfeed has a 'Best of day' feature that only shows items with the most likes and comments, while Social Median has a social voting element that allows for the top stories in each of your networks to be showcased. Much like following someone's G Reader shares, Social Median also allows for newsmakers to be followed, which can help unearth items that are interesting but with lower visibility.

This is how I like to manage my information flow - starting from Google Reader, I make my way out to the wider world and the serendipity that other people's sharing can engender. What are your favourite methods?

Update: A few hours after this entry was posted, AideRSS announced its rebranding as PostRank and a number of new features. One of these is filtering feeds based on keywords, which should make managing information even easier. If you haven't tried it yet, I strongly recommend checking it out!
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Saturday, October 25, 2008

The recent financial turmoil has been the perfect example of how information has become a lot more prevalent than during the time of - say - the last Great Depression. Being a crisis which involves the activity of the international financial markets, which is mostly fuelled by 'confidence' and 'sentiments', it's been a great measure of the rapids shifts in mood all over the world, partly in reaction to equally volatile headlines.

Just take a look at these depressing recent updates of twitter news bots StocksAsian Marketsthat have almost become a feature of their streams lately, not to mention the latest headlines (at the time of writing this article, the headline at the top of my BBC Live Bookmarks feed read 'Stock markets plunge across world'). Good news seems to be few and far between, but tends to be worded in equally hyperbolic terms.

A number of articles have picked up on this crisis' significant differentiating factor of the degree and speed of accessibility to relevant information. The New York Times examines this experience more from the average news consumer's perspective, proposing that gathering large amounts of information in troubled times gives people 'a sense of control'. Knowledge also serves as a form of social currency or social capital, with connections and competitions formed around how up-to-date one is. Jorge Escobar blames the web for the current crisis and Roger Ehrenberg believes that 24/7 media is indeed affecting our markets. David Risley's advice is to ignore the stock market and be aware of the effect of the news media on our perceptions.

Personally, I feel that the current crisis is, in a way, emblematic of our new information paradigm. With this new paradigm comes new responsibilities. I'm not sure if traditional news media is aware of the extent of the impact that their reporting has on business and consumer sentiments. As Ehrenberg rightly puts it, media thrives on evoking strong reactions to grab more eyeballs, but now with updates being made available (and checked) all day, a more nuanced form of reporting may be required that dispenses with hyperbolic terms and relays information with the perspective of this being just one development, with many others to come, and within an informed context. In his post about how journalism failed America at a most critical time, Howard Owens argues that journalists should regurgitate less and pay more attention to helping readers understand the issues at hand.

With the spread and increasing use of social media, our opinions are also made known more quickly and visibly than before, and along with those of others, can even snowball to create an overwhelming impression that varies in its credibility. As Jorge put it, 'we owe it to our communities to be direct, data backed and centered', using the extensive resources available to us to check how much weight lies behind something instead of just passing it on and just being responsible when disseminating media. I know that I, for one, have been guilty of digging or tweeting the latest story just to appear 'in the know' about the latest trend, when a few extra minutes spent on google would have made for a more informed perspective.

In addition to the knowledge placed online by experts and thought leaders in different fields, there are also opportunities to discuss and counter-check like never before. You might say that the information highway and social media has in fact made for a more nuanced view of the world, with people able to acknowledge that they have certain information on-hand but that they need to know more, ask questions and exchange ideas.

It's understandable that in times of difficulty, people would want to keep abreast of as much and as current related information as possible. I wonder though, if this current trend of news consumption at the rate of a heartbeat is just a fad, something that the mainstream crowd will grow sick of and abandon once the worst of the crisis (and the US presidential election) has passed? Or is it a harbinger of what is to come, and a great opportunity for a large number of people to become comfortable with consuming information on the web to the point of making it a primary, and frequent, source.

Wednesday, October 22, 2008

Image representing Twitter as depicted in Crun...Image via CrunchBaseThe recent rollout of a new twitter application - Qwitter - which emails you alerts of the latest unfollows on your twitter stream and may even provoke some introspection by showing after which tweet exactly the unfollow occurred - has stirred quite a bit of interest. From the conversation I've seen on twitter and friendfeed, more people signed up for it than I expected - although perhaps my perspective is skewed as they were mostly early adopters. To me, Qwitter offers three possibilities:
1. Masochistic torturing of self for more sensitive types who wonder what was it about their particular tweet/tweeting habits that prompted the unsubscribe
2. An opportunity for introspection and self-improvement for the earnest, analytical types. They might enjoy picking apart the possible elements of their tweet/tweeting habits that offended.
3. People who simply do not care about what people think about them/their tweets and sign up for the service for the heck of it, or to keep track of their numbers

Of course, there's always a fourth possibility.

Personally, I don't really need to know who unfollows me and why - I'm a cross between types 1 and 2 and the internal speculation might just kill me. This post prompted me to think a bit more about the nature of twitter though - in it, Leslie Poston talks about how she chooses to use twitter, with an accompanying 'ebb and flow' of her follower count. To her, unfollows are not personal and twitter provides for free and easy interaction.

The attraction of twitter for me lies in the loose and casual relationships that can be formed between its users and how open it is. Barring the use of the ban feature, anyone from students to CEOs can be followed and have conversation initiated with. It's a great networking tool. The ability of such twitter bots as breakingnewson and cnnbrk to scoop traditional media sources is also unmatched.

I know that for most of my friends, twitter would hold little if no attraction, as they are generally only interested in keeping up with 'real-life' friends and at least for my circle, the critical mass is simply not present on twitter as it is on facebook. If they were using the service, I imagine that quite a lot of them would have their updates protected. To them, twitter might be useful as status updates on steroids.

In pondering the personal relevancy of twitter, I came across this presentation which shows some possible responses.

What is it about the nature of twitter that has made it attractive to you?

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Sunday, October 19, 2008

Image representing FriendFeed as depicted in C...

Uncertain times lay ahead for the next wave of websites that tried to strike it big. For a while there, from what I heard and based on the invites I received in my inbox, it seemed like Friendster had it made. I had no idea what it offered but meanwhile, I began reading of another network that was growing in popularity in the US - Myspace. A while later, I began to overhear friends discussing the addictiveness of Facebook. The cautionary tales of the prior two contenders saw me hold off until it became clear that Facebook was the winner - and the critical mass of my friends was established. My restraint was fortunate, as consequently I entered completely oblivious to the unhappiness the introduction of the mini-feed had caused but a mere half-year ago, with the brand new concept of a constant stream of activity immediately normalised (after all, no one else was kicking up a fuss).

Something else had happened to the web while I had been away. Perhaps it was because the types of sites that I visited were different, but those cluttered layouts with flash-based splash pages were gone. Blog-rolls were still around, sure, but were no longer as prevalent and prestigious as before. Did anyone even register for fanlistings any more? After all, it was possible to make perfectly evident to most of your contacts who or what you were a 'fan' of from within your social network.

Clean, streamlined pages now seemed to be the order of the day. Most of them were aligned with foreign-looking widgets that prompted you to 'share this'. The presence of the familiar 'F' Facebook logo piqued my curiosity but, wary from previous experiences with transient internet rituals, I pooh-poohed the other services, convinced that I wouldn't have a use for them. A cursory look at their homepages seemed to confirm my diagnosis; there didn't seem to be anything to differentiate a reddit from a digg from a mixx from a stumbleupon, and delicious, magnolia, furl etc. were simply different iterations of the bookmarking function right? Little did I know that my appetite had been whet by Facebook and new ways of looking at the web had been sown.

Eventually I made my way to the ultimate (for now) news feed - Friendfeed, which in a way epitomises the present paradigm with its consolidation, openness and smart sharing, filtering, rating and conversational capabilities.

Today, in taking a trip down memory lane, I paid a visit to The rectangular 'share/save' button at the upper righthand corner of the home page first caught my eye. Stories also have dedicated rss feeds. It would seem that even in the land of fanfiction, social media has made for an entirely different experience for present and future writers/readers. Fanfiction in google reader, alongside mainstream media and blog posts? Who would have thought.
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Friday, October 17, 2008

In this inaugural post, I thought it would be appropriate to reflect on my return to life online. I'm not sure if it's due to the progression of my age or of internet trends (wouldn't it be cool if there was a correlation between the two), but it just seemed as though this was an appropriate time to return.

The internet went mainstream, for me, around 5 years ago, in 2003. Dial-up speeds began improving and broadband became more affordable. My friends and I, reliant on our parents' graces and income to indulge our online passions, started to embrace the latest 'craze' - blogging. It was considered a one-uppanA poster for Peter Jackson's The Lord of the Rings trilogyce to have knowledge of basic html, at a time when popular blogging platforms like diaryland did not (and still does not) offer wysiwyg editors and bolded, exotically-coloured or, even, scrolling text wishing friends happy birthday was a badge of blogging honour. Tightly clustered badges with small fonts proved that you were a member of a fanlisting, or a blog-ring.

The world of fanfiction took on a particular fascination for me, and I nearly made it halfway through two Lord of the Rings opuses of my own, buidling up suspense that I knew the revelations could never live up to. Of course, we were all devotees of the Draco Trilogy. An active member of a Fruits Basket (a Japanese manga/anime) community, I scrutinised every lPeach Girlast frame of the comic for clues as to the eventual fate of the protaganists and posted my (occasionally wild-eyed) speculations in the forums. I would stay up for nights on end reading the English translations of such deliciously (quite literally) titled mangas as 'Peach Girl' and 'Marmalade Boy', and of course, the classic 'Boys Over Flowers'.

As I transitioned to Junior College (Singapore's equivalent of high school), the pace of life picked up and, quite frankly, I was a bit burned out from my online engagement. The Fruits Basket series was rolling out at such a plodding pace that even I ran out of conspiracy theories, I had more or less shaken off my romantic-fantasy phase, and, darn it, I just never got around to learning how to make my diaryland entries scroll across the page!

On retrospect, this slight disenchantment was for the best, as a tumultous period lay ahead for the next wave of websites that courted my peers.

The second, present, phase of life online will take up the next blog post. In the meantime, what were the communities or sites that held your attention in the early days of your encounter with the web? Where were you when the web was just turning mainstream? Let me know in the comments!
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